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After Dark, Milk and White chocolate; Ruby is the most extraordinary chocolate discovery in the last 80 years.
Ruby, as 4th type of chocolate, is carefully made with selected Ruby cocoa beans and gets its exceptional natural color and berry taste from them, without adding any colorants or fruit flavorings.
The newly discovered Ruby Chocolate meets ice cream for the first time with Magnum, offering Pleasure Seekers the opportunity to indulge in an authentic Ruby experience. A decadent union of thick cracking Ruby Chocolate, indulgent velvety ice cream and a luscious raspberry swirl to create a superior pleasure experience. Dream away in the intensive refreshing sensation of fruity sourness and the creamy mouthfeel of this Ruby Chocolate experience.
Expertly crafted by master chocolatiers, Magnum uses only the highest quality ingredients and responsibly sourced cocoa beans. Magnum Ruby is available as a stick. The first of its kind, it is innovatively made with unique and rare Ruby cacao beans.
Indulge in a beautifully rich ice cream experience and reclaim those precious moments of pleasure.

Magnum chocolate dessert ice cream is made from our highest quality cocoa beans, sustainably grown and carefully selected by Rainforest Alliance Certified™ farmers. Magnum cocoa beans have a long way to go before they become Magnum chocolate. We’re working closely with the Rainforest Alliance to make sure all our cocoa beans are responsibly sourced to produce our icecreams, sticks and tubs, in every flavour, with the best chocolate quality. It’s about quality and sustainability throughout every step of the journey. Every Magnum stick, every Magnum tub represent the perfect, indulgent and delicious treat or snack for any family. Since 1989, Pleasure Seekers around the world have been discovering Magnum, and we have been taking pleasure very seriously. Thick Chocolate. Premium ingredients. Unique flavours. Smooth ice cream. The perfect balance. To us, pleasure is everything. The pleasure of each individual and their freedom to experience it genuinely and in full. We know pleasure can be found in both the smallest and the biggest things. But only if you are brave enough will you really find your pleasure, your true pleasure that stays with you. We are Magnum, the champions of true pleasure.

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After Dark, Milk and White chocolate; Ruby is the most extraordinary chocolate discovery in the last 80 years.

A decadent union of thick cracking Ruby Chocolate, indulgent velvety ice cream and a luscious raspberry swirl to create a superior pleasure experience.

The newly discovered Ruby Chocolate meets frozen dessert ice cream for the first time with Magnum, offering Pleasure Seekers the opportunity to indulge in an authentic Ruby experience

The first of its kind, Magnum sticks innovatively made with unique ingredients, delicious and rare Ruby cacao beans, suitable as a frozen snack or a treat for the whole family.

Magnum chocolate dessert ice cream is certified by Rainforest Alliance in any flavour. Magnum sticks are a delicious treat for every family.

Magnum chocolate dessert icecream is made from our highest quality cocoa beans, sustainably grown and carefully selected to deliver the best chocolate flavours to you.

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