
Dare to colour with L'Oral Paris Preference! Preference offers a deep colour, full of reflections to give you luminous shine for up to 8 weeks of radiant colour. Formulated with a shine oil enriched with precious flower oils to nourish your hair. Covers 100% of greys.
A cool blonde tone that is extremely luminous. Preference is the expert in long-lasting luminous colour that offers the latest on-trend fashion shades direct from the salon. With vibrant shades, to light and dark hues and salon effects like Ombre and Highlights. Enhanced with a hi-shine elixir and unique colour extending conditioner, your hair is guaranteed to remain luminous for up to 8 weeks.
Intense Vibrant Colour
Colour Lock Conditioner
Stays Luminous For Up To 8 Weeks
Perfect grey coverage
Enriched with a UV filter and Vitamin E
Colourant Gel:
AQUA /WATER • TRIDECETH-2 CARBOXAMIDE MEA • PROPYLENE GLYCOL • HEXYLENE GLYCOL • PEG-2
OLEAMINE • POLYGLYCERYL-4 OLEYL ETHER • OLEYL ALCOHOL • ALCOHOL DENAT. • AMMONIUM
HYDROXIDE • POLYGLYCERYL-2 OLEYL ETHER • OLEIC ACID • SODIUM DIETHYLAMINOPROPYL
COCOASPARTAMIDE • 2,4-DIAMINOPHENOXYETHANOL HCL • m-AMINOPHENOL • SODIUM
METABISULFITE • HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL •
HYDROXYBENZOMORPHOLINE • AMMONIUM ACETATE • p-PHENYLENEDIAMINE • RESORCINOL • EDTA
• ERYTHORBIC ACID • PARFUM / FRAGRANCE.
Developer Cream
AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2
CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE •
TETRASODIUM PYROPHOSPHATE • GLYCERIN.
Shine Protect Condtioner
AQUA /WATER • TRIDECETH-2 CARBOXAMIDE MEA • PROPYLENE GLYCOL • HEXYLENE GLYCOL • PEG-2
OLEAMINE • POLYGLYCERYL-4 OLEYL ETHER • OLEYL ALCOHOL • ALCOHOL DENAT. • POLYGLYCERYL-2
OLEYL ETHER • AMMONIUM HYDROXIDE • OLEIC ACID • SODIUM DIETHYLAMINOPROPYL
COCOASPARTAMIDE • p-PHENYLENEDIAMINE • 2,4-DIAMINOPHENOXYETHANOL HCL • m-AMINOPHENOL
• HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL • AMMONIUM ACETATE •
AMMONIUM THIOLACTATE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • RESORCINOL
• EDTA • ERYTHORBIC ACID • PARFUM / FRAGRANCE.
Shine Oil
PPG-5-CETETH-20 • HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL • PARFUM / FRAGRANCE •
COCOS NUCIFERA OIL / COCONUT OIL • TOCOPHEROL • CAMELLIA OLEIFERA SEED OIL
Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.