Freshly thawed cake. This cake is beautifully presented and a good substitute for a celebration cake if you are not into baking yourself. The cake is said to serve 13; I think this could be comfortably stretched to 15 or even 16. We found the cake to be quite moist with the cherry filling together with the butter cream. It does not need any extra cream or other sauces, as it was enough on its own. However, the flavour was a bit too sweet and not to our liking. I would not buy it again. Whilst there are no added flavours or colours, the ingredients list is extensive with lots of preservatives and sulphites. A major disappointment is in the fine print, that the product has previously been frozen and ‘thawed for your convenience’. This is really for the convenience of the retailers, and it means that you can’t freeze any leftover portions. Selling this product in the bakery section may be giving false signals to customers. My suggestion to Woolworths is to include less preservatives and sell it as a frozen cake product, rather than as a “freshly” thawed cake. The 3 stars is for presentation only, on reflection what good is a cake that looks great but you really don’t want another slice ever!